Partnership with CreditBook
- CreditBook is a fintech rigorously working to build the tools for the digitization and financial inclusion of micro, small and medium business enterprises (MSMEs) in Pakistan. Their digital ledger app helps merchants digitize their bookkeeping and provides them with a free, secure and easy alternative to offline physical khatas and registers.
- Currently, we are in the process of signing a MoU with CreditBook, to step into the untouched segment and reach out to a greater business community for both men and women-owned businesses.
- By conducting market storming activities in collaboration with CreditBook, we shall be able to reach out to new markets and pitch our financial offerings, particularly the Prime Minister’s Kamyab Jawan Youth Entrepreneurship Scheme (PMKJYES) and SAAF Scheme respectively.
- Under the umbrella of our non-financial advisory services (NFAS) we shall also be developing advisory content for small and medium businesses which shall be deployed on our dedicated online portal i.e., Bank Alfalah’s SME Toolkit.